12 Points of Culture

1. Financial Stability - I am accountable for my actions at work. I will work to minimise wastage and damages in all the tasks I undertake. I strive to achieve results efficiently and to the necessary timescale. I will take care when operating machinery, moving stock and manufacturing our products.
2. Continuous Improvement - I embrace the changes that I andthe business need to make in order to further advance our company. This must be done within a framework of inclusion and clearly defined roles and responsibilities. I will work to the best of my ability at all times.
3. Communication - I exhibit a positive attitude with customers and other members of staff. I respect and value the person and respond positively to new ideas from team members. I always treat others as I would wish to be treated. I enjoy my work and will take opportunities to improve my knowledge & understanding of our products and processes.
4. Customer Value - we sell our products and services profitably, and at all times we remain ethical in our approach to providing people with what they need. Our customers understand that our advice is based on their requirements, not a desire to overcharge.
5. Staff Value - we set high standards for our staff in the workplace, measuring our performance and striving to improve. Our staff are provided with all the relevant training to do their job well. We encourage knowledge sharing and knowledge transfer to improve understanding and support succession planning in the business.
6. Approachability - we strive to meet the needs of every customer, whether a trade specialist or a private individual who is new to using lime based producsts. We enjoy passing on our technical knowledge and honestly answering any questions or concerns a customer may have, without pressuring them into a sale for selling's sake.
7. Standard of Service - I strive to provide consistently excellent service to my customers. This starts with having total faith in the quality of the prodcuts we make and sell. I am friendly and helpful at all times and this level of customer care goes beyond the sale of goods. I happily provide telephone support to any customer who has a question about materials they've bought or wish to buy, and where appropriate I will make site visits to ensure the materials are being used and applied properly, providing positive outcomes.
8. Corporate Image - I will present the company professionally at all times. Customer interaction, whether in person, on the phone or by letter, will be handled promptly, courteously and effectively. Our website is easy to use, accurate and helpful and is a positive tool that customers can use as a resource as much as a place to order materials.
9. Education - we will continually find ways of strengthening our relationships with our customers through education, advice, on site support and where applicable, training. We aspire to be recognised as a centre of excellence in this field and will collaborate fully with other organisations who are equally commited to knowledge sharing and transfer.
10. Respect & Appreciate - I acknowledge and reward the hard work of the individual and team. Achievement is celebrated and mistakes must be learned from in order to gain value. I will communicate regularly with my team, both individually and as a group to foster an honest and transparent relationship, one of trust.
11. Motivation - I appreciate that we are all individuals and have different needs and desires, both professionally and personally. I will provide a workiplace that is fair and friendly, with opportunity, support, controls and incentives in place.
12. Direction - I am a team member when required to be, as much as a team leader, taking the necessary steps to grow the business and taking the necessary steps to grow the person. I am taking the team on a journey and I must show them all the steps along the way.